ETUDE HOUSE – a wealth of Masks!

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Two things that you should know about me:

1. I love Korean skincare – it works for me much better than Western equivalents (not saying that there aren’t exceptions – there are of course and I love finding them). K Beauty suits my skin type (oily, sometimes dehydrated and starting to age), it uses ingredients that are miles ahead of anything seen over here and is often much better value for money (even if you take into account shipping from Korea).

2. My favorite type of product by far are masks – of any type, shape and form.  I’m totally obsessed with masks! This has always been the case. When I was very little I used to make my own real mud masks or masks out of kitchen bits and bobs. I graduated onto very expensive Western branded concoctions which sometimes worked and sometimes didn’t. I have my all time favorites and some ingredients will always work for me (bee venom, snail, hyaluronic acid) so if I see a Western mask with decent ingredients I WILL buy it. However, for sheet masks, Korean beauty is the place to shop! Unfortunately they haven’t yet invented a mask that does this but I wait in everlasting hope:

From sailorsherri meme addicts

(with thanks to S in the Memebox Addicts FB group!)

Etude House – the brand

Etude House (Hangul: 에뛰드하우스) was established in 1966 but became the company we know in 1985 (not quite as old as me!!) and is part of the overall global conglomerate that is Amore Pacific (which also owns brands such as Sulwhasoo, Laneige, Mamonde and Innisfree). The brand name ‘Etude’ comes from Frederic Chopin’s studies of the piano.  Etude means study in French. Their brand image is very pink and pretty, very girly and youthful. Everyone is a princess.

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Now if you know me, you know that I am not exactly a ‘pink’ person.  I like pink lips and cheeks but not clothes or decor.  I do however like anything cute and therefore…… yes, I AM a princess!!

My face if anyone dares say I’m not…..

yes I'm a princess

(Thanks Moo for your undeniable princess-ness! Source)


The Masks

Etude House makes a variety of sheet masks, from standard sheet masks to bio jelly coconut masks, from place specific (eye, nose, chin etc) masks to Hydrogel masks and I love them all! In this post I will be concentrating on some of the ‘I Need You’ Sheet Masks and the ‘Skin Note’ Deep Moisturising Hydrogel Masks.

Etude House ‘I Need You’ Sheet Masks

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Etude House makes 20 different variations of these masks. These are (with the ones I have tried so far in bold):

  • Aloe
  • Collagen
  • Hyaluronic
  • Royal Jelly
  • Pearl
  • Green Tea
  • Lemon
  • Pomegranate
  • Tea Tree
  • Vita Complex
  • Olive
  • Coenzyme Q10
  • Mugwort
  • Korean Ginseng
  • Mango
  • Snail
  • Acai Berry
  • Bamboo
  • Rice
  • Honey

Directions for use: (I’ll put this once for each type as they are obviously all the same)

1. Apply toner to skin after cleansing.

2. Remove mask from pouch and apply to face, placing mask to fit eye and lip area.

3. Remove mask after 10~15 minutes and lightly massage remaining solution into skin with hands.

Mask Fit:

The same for all this type. (+ Bonus funny / scary picture!)

These sheet masks fit fairly well. The width and length are fine for me, there is a slight overlap under the chin which makes for a more snug fit, the eye and mouth holes are not too big or too small (this is sounding like Goldilocks now…..) The only issue, as always, is the nose area. My nose seems to be much too narrow, long and large for Korean sheet masks and this results in the excess material at the top making that area not fit well and the mask always finishes very short of the end of my schnozz. Funnily enough the hydrogels are very different!

And now for the demonstration …. you have seen one sheet mask selfie you have seen them all!?!  This was the Mugwort mask. This terrible picture demonstrates the fit around the nose area.

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Disclaimer: I took this picture after falling asleep in my contact lenses (hence the blood shot-edness) and without said contact lenses in ….aka I could not see a thing! Not the camera or myself in the mirror. It was basically a case of aim the camera somewhere at my head and click. My view at the time was something more like this (which is much more pleasant I’m sure you’ll agree):

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1. ‘I Need You’ Collagen Sheet Mask

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SKIN FIRMING. This mask sheet contains Collagen (Hydrolyzed Collagen) that strengthens the skin for firm, youthful skin.

Ingredients: Water, Butylene Glycol, Glycerin, Caprylic/Capric Triglyceride, Cetyl Ethylhexanoate, Dimethicone, Citrus Paradisi (Grapefruit) Fruit Extract,  Polyglyceryl-3 Methylglucose Distearate, Glyceryl Stearate, PEG-100 Stearate, Panthenol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Xanthan Gum, Ethylhexylglycerin, Sodium Polyacrylate, Allantoin, Hydrogenated Polydecene, Hydrolysed Collagen (2mg), Trideceth-6, Camellia Sinensis Leaf Extract, Sophora Angustifolia Root Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Prunus Persica (Peach) Leaf Extract, Paeonia Albiflora Root Extract, Gingko Biloba Leaf Extract, Scutellaria Baicalensis Root Extract, Disodium EDTA, Phenoxyethanol, Fragrance.

Review: This mask had a fairly thick milky white serum and did not really smell of anything in particular. With this one, I did not fall asleep (hallelujah!). The mask had been in the fridge for a few hours so felt very soothing and calming. After about 20 minutes I removed the mask and patted the remaining essence (there was plenty!) onto my face. My skin felt a little firmer and tighter. It felt moisturised but a bit sticky. All in all, a decent nightly mask which will provide mainly hydration and maybe a little bit of firming / tightening.

Score: 7.5/10


2. ‘I Need You’ Pearl Sheet Mask

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BRIGHT COMPLEXION. This mask sheet contains pearl extract (Hydrolyzed Pearl) full of amino acids and minerals, brightening up dull skin for a bright and clear complexion.

Ingredients: Water, Butylene Glycol, Glycerin, Citrus Paradisi (Grapefruit) Fruit Extract, Alcohol, Panthenol, Carbomer, PEG60 Hydrogenated Castor Oil, Xanthan Gum, Hydrolysed Pearl (20mg), Potassium Hydroxide, Ethylhexylglycerin, Allantoin, Camellia Sinensis Leaf Extract, Sophora Angustifolia Root Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Prunus Persica (Peach) Leaf Extract, Paeonia Albiflora Root Extract, Gingko Biloba Leaf Extract, Scutellaria Baicalensis Root Extract, Disodium EDTA, Phenoxyethanol, Fragrance.

Review: As usual, I left the sheet mask in the fridge before application so that it gave a cooling / soothing effect. This mask does not really smell of much apart from a standard creamy skincare smell. This one has a clear, slightly thinner consistency serum I didn’t really see much of a whitening/brightening effect on my skin when I removed the mask and patted in the extra essence but I did look healthy, hydrated and glowing with an even tone, albeit slightly sticky.  This was one of my favorites.

Score: 8 / 10


3. ‘I Need You’ Green Tea Mask

This mask sheet contains green tea extract (Camellia Sinensis Leaf Extract), providing moist and comforting relief to sooth out rough and irritated skin. Confession: I tried this mask last year when I received one in the From Jeju Memebox. This was a long time before I started this blog and subsequently I do not have any photographs or the ingredients list. I do remember not being that impressed at the time and I think compared to the ones I have tried here this was my least favorite. It did smell rather pleasantly of green tea I remember but it didn’t have any discernible effects, maybe because my skin is generally not rough and wasn’t irritated at the time. It also left my skin a bit sticky.

Score: 5/10 (There are plenty of the others I would buy first although I will try it again and change the score if I was obviously deranged the first time I used it).


4. ‘I  Need You’ Mugwort Sheet Mask

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SOOTHING & BRIGHT. This mask sheet contains mugwort extract (Artemisia Princeps Leaf Extract) that improves circulation for a clearer complexion.

Ingredients: Water, Butylene Glycol, Glycerin, Citrus Paradisi (Grapefruit) Fruit Extract, Alcohol, Panthenol, Carbomer, PEG60 Hydrogenated Castor Oil, Xanthan Gum, Artemisia Princeps Leaf Extract (20mg), Potassium Hydroxide, Ethylhexylglycerin, Allantoin, Camellia Sinensis Leaf Extract, Sophora Angustifolia Root Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Prunus Persica (Peach) Leaf Extract, Paeonia Albiflora Root Extract, Gingko Biloba Leaf Extract, Scutellaria Baicalensis Root Extract, Disodium EDTA, Phenoxyethanol, Fragrance.

Review: This one had a lovely smell, somewhat reminiscent of cucumber (which is strange as there is none in it .. I presume it is the Mugwort itself, which I have never tried before). It smelt very fresh and clean.

‘Mugwort is a common name for several species of aromatic plants in the genus Artemisia…..Artemisia Princeps or Japanese mugwort, is a perennial, very vigorous plant that grows to 1.2 meters and is known as yomogi (ヨモギ) in Japanese….In Korea, it is called ssuk (쑥) or tarae ssuk (타래쑥), which is deeply related to Dangun Sinhwa (단군신화), legend of Gojoseon, the first Korean kingdom… Known as a blood cleanser, it is believed to have different medicinal properties depending on the region it is collected. In some regions, mugwort thins the blood, while in another region, it is claimed to have hallucinogenic properties, causing some to pass out from direct skin contact (dermal absorption) with the active chemicals. For this reason, some Koreans also wear a silk sleeve when picking mugwort plants…..Mugwort pollen is one of the main sources of hay fever and allergic asthma in North Europe, North America and parts of Asia‘   (source: Wikipedia)

This mask had plenty of a clear watery gel type essence. The sheet itself was a decent thickness and adhered to the face well, only falling away a bit when madly trying to aim a camera at one’s face! This one had not been in the fridge but it was still pretty cold as the weather was a tad icy. It felt very cooling and soothing. There was plenty of essence in the pack, which I applied liberally after I took the mask off. The essence had a slightly sticky feel as it dried but that was fine for use as a night time mask. This one did not feel particularly moisturising but my pores looked smaller and more refined and the tone of my skin was even, clear and more healthy looking than normal!

Score: 8/10


5. ‘I Need You’ Snail Sheet Mask

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Look at those little snaily faces!!

SMOOTH FIRMING. This mask sheet contains snail mucus ingredient (Snail Secretion Filtrate) that protects the skin’s natural barrier for smooth and elastic skin.

Ingredients: Water, Butylene Glycol, Glycerin, Caprylic/Capric Triglyceride, Cetyl Ethylhexanoate, Dimethicone, Citrus Paradisi (Grapefruit) Fruit Extract,  Polyglyceryl-3 Methylglucose Distearate, Glyceryl Stearate, PEG-100 Stearate, Panthenol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Xanthan Gum, Snail Secretion Filtrate (20mg), Ethylhexylglycerin, Sodium Polyacrylate, Allantoin, Hydrogenated Polydecene, Trideceth-6, Camellia Sinensis Leaf Extract, Sophora Angustifolia Root Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Prunus Persica (Peach) Leaf Extract, Paeonia Albiflora Root Extract, Gingko Biloba Leaf Extract, Scutellaria Baicalensis Root Extract, Disodium EDTA, Phenoxyethanol, Fragrance.

Review: I love anything snail … I may have mentioned that before! Snail mucin has magical properties that can fade acne scars, smooth and revitalise skin and clear the complexion. My HG essence is the Benton Snail Bee and I tend to enjoy most snail items that I have tried (apart from Secret Key’s EGF snail masks for some reason – see Secret Key box post and January Mask Genie post).

This mask was slightly different. The sheet itself was a tiny bit thicker and white rather than translucent. The essence itself was also thick, white and very creamy. There was no distinctive smell. I wore this one in the day as I had unfortunately fallen asleep in my makeup the night before and my skin needed some serious TLC. I found that it stayed on my face very well as I was on the computer so not that active! The mask was still damp after about 20 minutes so I took it off and applied the rest of the essence from the pouch. My skin was left very happy – shiny (in a good way!), even and glowing. I would get this one again.

Score: 8/10


6. ‘I Need You’ Rice Mask Sheet

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PURIFYING. This mask sheet contains rice extract (Oryza Sativa (Rice) Extract) that brightens up dull and rough skin for smooth and healthy skin.

Ingredients: Water, Butylene Glycol, Glycerin, Caprylic/Capric Triglyceride, Cetyl Ethylhexanoate, Dimethicone, Citrus Paradisi (Grapefruit) Fruit Extract,  Polyglyceryl-3 Methylglucose Distearate, Glyceryl Stearate, PEG-100 Stearate, Panthenol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Xanthan Gum, Oryza Sativa (Rice) Extract (20mg), Ethylhexylglycerin, Sodium Polyacrylate, Allantoin, Hydrogenated Polydecene, Trideceth-6, Camellia Sinensis Leaf Extract, Sophora Angustifolia Root Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Prunus Persica (Peach) Leaf Extract, Paeonia Albiflora Root Extract, Gingko Biloba Leaf Extract, Scutellaria Baicalensis Root Extract, Disodium EDTA, Phenoxyethanol, Fragrance.

Review: This one smelt almost like baby lotion (lotion that you put on babies, not lotion MADE out of babies). It was a light creamy smell and very pleasant. The smell, as ever, dissipates once the mask is on. The essence was relatively creamy and white, the same as the Snail and Collagen versions (the ingredients for these are different to the other two masks that I have used recently, which may be why!). When I tried this one (it had been in the fridge) I fell asleep for about 2 hours with it on. The mask itself was dry but my skin underneath felt plump and moist and even more so when I applied the copious amounts of essence left over in the pouch. My skin looked plumped up, brighter, shiny and very smooth. My forehead looked especially tight and glowy.

Score: 8.5/10 (I think this was my favorite but it was very close).

Conclusion

I would definitely try all of these again as the price is very good for the quality and results that they give you. They are a great every day mask to maintain and improve your skin – dependent on the ones you choose and your skins needs at the time. I would like to try all of other types of this mask that Etude House makes in this range as well and I’m putting an order in – especially the Aloe (soothing and cooling), Vita Complex (purify and brighten), Korean Ginseng (nourishing and revitalising) and Acai Berry (antioxidants). I will list places that you can purchase these at the end of the post.


Etude House ‘Skin Note’ Deep Moisturising Hydrogel Masks.

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Etude House makes 5 different types of this mask. I bought one of each. I have only tried 3 so far (in bold), as I use hydrogels less often due to the slightly higher price and generally superior effect – great for a special occasion or once a week rather than every day. I will update this post with further details when I try the final 2!

1. DEEP MOISTURIZING

2. LIFTING UP

3. BRIGHTENING

4. PORE TIGHTENING

5. CALMING FACE

Directions:

1. Prior to application, cleanse face, pat dry and wipe with toner facial pad.

2. Remove mask from pouch, unfold and remove upper and bottom films on both sides of mask.

3. Adhere transparent film-removed side of mask to face, fitting appropriately to eyes and lips.

4. Leave on for 20~30 minutes. Remove mask and massage remaining solution into skin with hands.

*More effective when side with transparent film is adhered to skin.

Mask fit:

As before, they are all the same. I especially like the fact that the side that is supposed to go against your skin is specified, as often (in fact with most hydrogels I have tried) either this is not mentioned and both sides seem exactly the same or in one notable case it specified a colour film which did not exist in reality! I do really appreciate this.

The masks come in two pieces, as have all other hydrogels I have tried. They are very slippery and easily damaged so best to take your time and don’t do this without your eyes in … contact lens / glasses joke 🙂

They do take a bit of adjusting and messing around to get the best fit but when you do so they are snug and will stay put. As they warm up they seem to adhere more closely to your skin. I generally put the bottom half on first (as that seems more likely to slip) and then the top half, slightly overlapping the bottom, to secure it. It is best to stretch it slightly when adjusting and then smooth it out, whilst pressing slightly, to make sure it is adhered firmly.

These hydrogels have an excellent fit: snug around the eyes and mouth (although the bit above the mouth can slip, especially if you are not lying down), much more covered at the sides of the nose than a standard sheet mask and the nose on these is very very long. It overlaps at the end, which is amusing! I have not yet attempted to take a photograph of me in one of these yet but I think one ‘selfie’ per couple of months is quite enough for your poor eyes.


1. ‘Skin Note’ Deep Moisturising Hydrogel Mask

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This is a Hydrogel Mask with hyaluronic acid (Sodium Hyaluronate) and seaweed extract (Jania Rubens Extract), quenching dry and thirsty skin with its burst of deep, long-lasting hydration.

Ingredients: Water, Glycerin, Butylene Glycol, Caprylic/Capric Triglyceride, Ceratonia Siliqua Gum, Chondrus Crispus (Carrageenan), Polyacrylate-13, Polyisobutene, Polysorbate 20, PEG-60 Hydrogenated Castor Oil, Phenyl Trimethicone, Phenoxyethanol, Allantoin, Cellulose Gum, Sodium Polyacrylate, Ethylhexylglycerin, Gardenia Florida Extract, Disodium EDTA, Fragrance, Potassium Hydroxide, Sodium Hyaluronate, Jania Rubens Extract.


2. Skin Note’ Lifting Up Hydrogel Mask

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This is a Hydrogel Mask with Collagen (Hydrolyzed Collagen) and Royal Jelly (Royal Jelly Extract), snugly hugging the face to provide elastic and bouncy skin with its special ingredients.

Ingredients: Water, Glycerin, Butylene Glycol, Caprylic/Capric Triglyceride, Ceratonia Siliqua Gum, Chondrus Crispus (Carrageenan), Polyacrylate-13, Polyisobutene, Polysorbate 20, PEG-60 Hydrogenated Castor Oil, Phenyl Trimethicone, Phenoxyethanol, Allantoin, Cellulose Gum, Sodium Polyacrylate, Ethylhexylglycerin, Disodium EDTA, Gardenia Florida Extract, Fragrance, Potassium Hydroxide, Royal Jelly Extract, Hydrolysed Collagen.

Review:

I used this one quite a while ago now.  I have recently got into the habit of writing down my thoughts at the time of using a product – I have a special notebook and everything! It isn’t this one but I think I should get this:

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Anyway, this was unfortunately pre-notebook. I do know that this was my least favorite out of the three that I have tried. It was perfectly ok but I remember that I noticed no particular skin improvements apart from hydration. There was definitely no lifting of any kind going on, which is a shame as I could do with a bit of that!  Perhaps this needs to be a regular usage sort of situation to see anything significant? I am willing to try!

Score: 7/10


3. ‘Skin Note’ Brightening Hydrogel Mask

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This is a Hydrogel Mask with pearl extract (Pearl Powder) and Vitamin C (Sodium Ascorbyl Phosphate), snugly hugging the face to provide a movie star’s glowing complexion with bright and radiant skin.

Ingredients: Water, Glycerin, Butylene Glycol, Caprylic/Capric Triglyceride, Ceratonia Siliqua Gum, Chondrus Crispus (Carrageenan), Polyacrylate-13, Polyisobutene, Polysorbate 20, PEG-60 Hydrogenated Castor Oil, Phenyl Trimethicone, Phenoxyethanol, Allantoin, Cellulose Gum, Sodium Polyacrylate, Ethylhexylglycerin, Disodium EDTA, Fragrance, Potassium Hydroxide, Pearl Powder, Sodium Ascorbyl Phosphate.

Review:

As is usually the case with hydrogels, there is no particular smell with this one – just a general clean skincare scent. This mask had been in the fridge for a few hours when I used it and yes, I fell asleep with it on. When I woke up, all of the gel had absorbed leaving the mesh / base. My skin looked and felt very moist and plumped up but I wouldn’t say that it looked brightened exactly. The results were not as bright and whitened as other masks I have used but I definitely looked more radiant and hydrated, with my nasolabial (nose to mouth) lines looking less deep and my forehead looking smooth. I would definitely try this one again.

Score: 8/10


4. ‘Skin Note’  Pore Tightening Hydrogel Mask

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This is a Hydrogel Mask containing Morocco Clay (Moroccan lava clay) and unripe apple (Pyrus Malus (Apple) Fruit Extract), snugly hugging the face to tighten and clear up pores for smooth skin.

Ingredients: Water, Butylene Glycol, Glycerin, Ceratonia Siliqua Gum, Chondrus Crispus (Carrageenan), Polyacrylate-13, Polyisobutene, Polysorbate 20, Phenoxyethanol, PEG-60 Hydrogenated Castor Oil, Allantoin, Cellulose Gum, Sodium Polyacrylate, Bentonite, Ethylhexylglycerin, Peat Water, Acacia Senegal Gum, Citric Acid, Potassium Sorbate, Hydroxypropyl Methylcellulose, Disodium EDTA, Fragrance, Potassium Hydroxide, Pyrus Malus (Apple) Fruit Extract.

Review: The ingredients are a bit different on this one – can’t wait to try it.


5. ‘Skin Note’   Calming & Relaxing Hydrogel Mask

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This is a Hydrogel Mask containing aloe (Aloe Barbadensis Leaf Extract) and glacial water (Water), snugly hugging the face to soothe and freshen up exhausted and irritated skin.

Ingredients: Water, Butylene Glycol, Glycerin, Ceratonia Siliqua Gum, Chondrus Crispus (Carrageenan), Polyacrylate-13, Polyisobutene, Polysorbate 20, Phenoxyethanol, PEG-60 Hydrogenated Castor Oil, Allantoin, Cellulose Gum, Sodium Polyacrylate, Gardenia Florida Extract, Ethylhexylglycerin, Disodium EDTA, Fragrance, Potassium Hydroxide, Aloe Barbadensis Leaf Extract.

Review:

This hydrogel mask had a notably green tinge to the gel and after wallowing in the fridge for a few hours it felt wonderfully cooling, calming and relaxing. I used this after a wash off mask that I will soon be reviewing that had stung a little so the calming, soothing aspect was welcomed. I fell asleep (surprise, surprise) and the gel was mostly absorbed when I woke up.

The results from this one were interesting … the pores at either side of my nose actually looked bigger (a first from any mask!) and a couple of reddish marks from healing hormonal spots did not look any lighter in colour. Perhaps this was not the purpose of the mask though (the cooling sensation would be lovely after sun exposure I think) and the size of the pores did improve as I patted the rest of the essence in and completed my night time routine. There was again plenty of essence left over in the pouch and although it was a little bit sticky, my skin felt like it enjoyed it and was more hydrated afterwards. This was an OK mask, comparable with the Lifting one and not as good as the Brightening.

Score: 7/10

Conclusion

Interestingly, I think I preferred the standard sheet masks overall. I would definitely buy most of them again (especially as the prices are very good) but I would not save the Hydrogels for before special occasions like I do my absolute favorite ones. I would instead use them as a once a week treat to maintain my skin. I will order some more Hydrogels and a decent varied stock of the ‘I Need You’ sheet masks for every day use (and use them dependent on what my skin needs that day).

Etude House makes very good sheet masks at a very decent price. They are fairly easy to get hold of and are often on offer at the various outlets, especially their own website, which has regular well received promotions such as free shipping when you spend over a certain amount. Here are some of my favorite places to shop.

Shop these masks*:

Etude House

‘I Need You’ Masks ($0.95 / 65p, plus shipping)

‘Skin Note’ Hydrogels ($2.50 / £1.70, plus shipping)

Tester Korea

‘I Need You’ Masks (1,000 Won / $0.91 / 61p, plus shipping) (quite a few types OOS at the moment)

‘Skin Note’ Hydrogels (2,500 Won / $2.28 / £1.54, plus shipping)

Beauty Net Korea

Set of all 5 ‘Skin Note’ Hydrogels ($14.40 / £9.71, including the shipping charge)

They are also available widely on Ebay and Amazon.

*(all prices and links correct at time of posting. No affiliate links)


Happy Easter (or Chocolate Egg Day) everyone! …..and with that I must dash x

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Disclaimer: All views are my own, unbiased and honest. All items were purchased by myself from various outlets. Opinions are subjective to skin type.

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MaskGenie – January Pouch Review

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I couldn’t decide whether this post should be an unpouching or a full review and as anyone who knows me well could tell you, when faced with a dilemma I procrastinate…..BIG TIME!

One of the main targets (time wasters?) for the procrastination this time was my new found love for Buzzfeed video, and more undeniably,  ‘The Try Guys‘ (seriously, check them out – I promise hours upon hours of free time wasting and you may either laugh yourself into next week or fall slightly in love …..probably both!)

Anyway, enough of humorous men and my time management issues and onto MaskGenieMaskGenie has been set up by one of my fellow Memebox Addicts, Genie of Genie’s Favorite Products and came at a very opportune time, just as Memebox was closing up shop to international customers.

I can’t help myself but every time I type the name I think of this!:

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That’s the TV programme ‘I Dream of Jeannie’ (1965-70).  Seriously, I’m not that old, it was repeated constantly in the 80’s on daytime TV!

MaskGenie is a monthly mask subscription service with a difference.  Similar to Memebox, you do not have to commit to months of a subscription but just buy a pouch as and when you want one. Genie provides pouches of 5 different masks (at $12) and 10 different masks (at $22) every month. The masks are all from reputable Asian brands and international shipping is included in the price. Details on how to order at the end of the post.

Genie will post a spoiler for each pouch before the payment deadline and then a full unpouching video (link at the end) when the pouches have been sent out so that you know what you are going to get! Some people watch because they have no self-restraint (me!) and some prefer a surprise when their pouch arrives! 🙂

She also has occasional themed pouches, such as the Oriental Beauty pouch for Chinese New Year (which unfortunately I missed as I did not have the money in time for the deadline – which I really regret as that one looked amazing and even had sweets!) and the current limited edition ’10 Days in the Wild’ pouch (see the end of the post for further details). The pouches are packaged in a drawstring bag each month and are posted securely in a robust envelope marked ‘fragile’ from Hong Kong. I have not had any issues with customs or the postal service.

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Onto the unpouching / review!

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MaskGenie includes a small slip of paper with a ‘thank you’ for purchasing and the link to the Facebook page for more information about the masks. To be honest, I would much rather have an information card with the names of the masks and some details about them rather than having to keep referring back to either the FB page or the Youtube unpouching. That isn’t always entirely helpful either as not all of them are featured on the FB page and having to find the right bit on a video is tiresome (especially when there are a few different types of one mask sent). This is a small gripe however and although I hope that this changes in the future, it is not a deal breaker.

I have used all of the masks for this pouch so far apart from one and I’ll fill in the review for that when I use it!

MASK No 1: MediHeal Mogongtox Soda Bubble Sheet (Korea)

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(Urgh, please excuse the photos! These were among some of the first photos that I took with this camera and hopefully I’ve improved a bit! It was also a very very dull day).

Description:
Blackhead Control, deep cleansing. Extracts from papaya, apples and mung beans clean dead skin and microscopic keratin from pores with bubbling. Fine bubbles are formed, developed by utilising the principles of carbonated water, which will provide a massaging sensation. It is a wash-off typed soda peeling sheet, not only it helps skin pore care but also allows tree leaves and Galactomyces ferment filtrate to clear skin. Suitable for: combination skin / oily and acne skin.

How to Use:
1. Apply mask pack on dried face after face washing.  Contents may stay at the bottom of the pouch, it is recommended to mix the contents by rubbing the pouch before use. (Use immediately after open).
2. Stay for 10 minutes and remove sheet when enough bubbles cover your face.
3. Softly massage face with remained bubbles and wash off with warm water.

Ingredients:
Water, Glycerin, Cocamidopropyl Betaine, Sodium Cocoyl Apple Amino Acids, Dipropylene Glycol, Disiloxane, Sodium Lauroyl Glutamate, Methyl Perfluorobutyl Ether, Methyl Perfluoroisobutyl Ether, Hydroxyethylcellulose, Phenoxyethanol, Chlorphenesin, Caprylyl Glycol, 1,2-Hexanediol, Propanediol, Fragrance, Disodium EDTA, Illicium Verum (Anise) Fruit Extract, Carica Papaya (Papaya) Fruit Extract, Phaseolus Radiatus Seed Extract, Pyrus Malus (Apple) Fruit Extract, Castanea Sativa (Chestnut) Bark Extract, Diospyros Kaki leaf extract, Oryza Sativa (Rice) Bran Extract, Carthamus Tinctorius (Safflower) Flower Extract, Sodium Hyaluronate, Propolis Extract, Hamamelis Virginiana (Witch Hazel) Bark /Leaf/ Twig Extract, Carbonated Water (0.018 mg), Galactomyces Ferment Filtrate, Butylene Glycol, Milk Protein Extract.

My Thoughts:

This was actually the last mask that I tried from this pouch and it was definitely one of my favorites!

This mask was the spoiler for this pouch as Genie had tried this one out during a mask challenge and a lot of people really wanted to try it out!

When you open the pack there is no distinct smell at all and you find a dense, fairly thick black sheet mask. After unfolding, you will see that the mask only covers part of your face. The mask was full of essence and there was plenty left in the pouch. Having not read the instructions above (which were not in English on the package) I put some on the bits of my skin not covered by the mask and the rest I used afterwards.

You put it on like any other sheet mask and after half a minute or so it starts to bubble up with fine white bubbles. One thing that I questioned before I used it was whether the bubbles appeared on both sides of the mask as from the pictures that I had seen, it seemed that the bubbles were mainly on the side exposed to the air. I did find that they were mostly on that side but that the essence still soaked into the skin fine on the other side. You do get a slight tickling sensation (much less so than say the Elizavecca bubble clay mask) when the mask is on but I found that that was mainly in the places that I had put the essence directly onto the skin.

I don’t quite get why it is shaped like it is, other than for the sake of being different / quirky, and it would be great if they made one that covered the entire face. One thing that possibly may influence it, would be the potential for bubbles to drip down into the eyes if it was covering the forehead and that would NOT be good! The bubbles didn’t seem to go any further than the material though and definitely didn’t drip onto my neck / chest whilst they were doing their thing.

Disclaimer: I find it very difficult to take photographs with masks on, as I remove my contact lenses to use them and to be frank, I am as blind as a very blind bat! (-15 myopia). If I tried to take a picture in that state I would probably end up taking it of my feet or worse – boobs! As a consequence of this it is very unlikely that I will be showing off my visage a la sheet mask but luckily in this case Genie did the honours on her Facebook page.

Jan Mediheal soda(source)

It says to take off after 10 minutes and Genie made a point to emphasise this as she left it for 15 and had a slightly red face afterwards.  I, of course, got distracted and left it on for about 20 minutes (maybe longer!). Luckily I am not that sensitive and saw no redness but obviously if you have sensitive or a drier type of skin I would advise that you follow the instructions 😉

I then poured out the remaining essence in the pouch and massaged it into my skin like a foaming cleanser, washing it all off with warm water and then continuing my usual routine. I found that my skin looked clear and even and that my pores seemed a bit less noticeable.

I would definitely like to try this mask again and would buy it. It has good ingredients, is fun to use and showed some results.

8.5/10

This mask is available to buy in packs of 10 at Sasa (¥189.10 / £20.40) and Ebay ($24.92 / £16.80). It is also available as a single on Ebay ($3.99 / £2.70).

MASK No 2: Beyond The God of Patches Bye-Bye to Excess Fat (Korea)

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Description:

With a simple application, this firming patch provides intensive conditioning for the abdomen, thigh, upper arms and other areas that require special care. This hydrogel-type product helps to achieve smooth and soft body contour and its cooling and moisturizing composition provides firmness to the skin surface.For smooth and firm skin. Leaves a refreshing and moisturising feeling. After repetitive application, you will find your skin much firmer and moisturized. Beyond The God of Patches Bye-Bye to Excess Fat is produced by using natural and organic ingredients without chemical preservative, chemical colourants and animal experimentation.  Beyond products are dermatologically tested. Contains Garsinia Canbogia Fruit Extract (HCA).

How to Use:
1. Clean areas where to put patch and make it dry.
2. Remove film of patch.
3. Attach patch on the trouble areas and attach adherence sticker over it to fix it.
4. Leave it for 8 hours for absorption of active ingredient and remove.
* Recommended to attach during working out or sleeping.

Suitable for all skin types.

Ingredients: (were not on the package but these are thanks to Biancardi at CosDNA)
Purified Water, Glycerin, Ceratonia Siliqua Gum, 1,2-Hexanediol, Chondrus Crispus (Carrageenan), PEG-60 Hydrogenated Castor Oil,  Scutellaria Baicalensis Root Extract, Butylene Glycol, Glycyrrhiza Glabra (Licorice) Root Extract,  Dipotassium Glycyrrhizate, Caffeine, Agar, Diphenylsiloxy Phenyl Trimethicone, Paeonia Suffruticosa (Peony) Root Extract, Niacinamide, Carnitine, Ethanol, Disodium EDTA, Isomerized Safflower Acid, Aniba Rosaeodora (Rosewood) Wood Oil, Potassium Hydroxide, Phenoxyethanol, Polyglutamic Acid, Coco-Glucoside, Garcinia Cambogia Fruit Extract, Aesculus Hippocastanum (Horse Chestnut) Seed Extract,  Caprylyl Glycol, Ethylhexylglycerin, Glaucine.

My Thoughts:

This is the one mask that I haven’t used yet. I am saving it for a special occasion!! I have another similar slimming patch that I was sent as a free sample with a Tester Korea order (bit of a weird one there!) so I may compare the two. Genie did use this mask as part of her challenge. She used it on her tummy and wore it overnight. She said that it felt a lot firmer the next day and that she and she started to go to the loo a lot!  It may possibly act as a diuretic and any weight that you lose may be water weight.

Jan Hippo(source)

This mask is widely available. For example, Rose Rose Shop (2100 Won / £1.25); Korea Depart ($13.10 / £8.85 for 5); Tester Korea (3500 Won / £2.10); Ebay ($40.60 / £27.52 for 10) and various Amazon sellers.

MASK No 3: Secret Key Snail & EGF Repairing Mask Pack (Korea)

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I received three of these masks in my Memebox Secret Key Value Set so I will copy the info from there.

Description:.

These masks have a dual function essence that has Whitening & Wrinkle diminishing properties including over 90% of yeast ferment filtrate.  They also contain filtered extract of snail and ingredients of EGF, which will make your damaged skin look much healthier and smoother. This concentrate type of essence will revive the healthy skin rhythm keeping the skin moist and with a clear tone.  This Essence with rich nutrition will help improve the condition of your skin and provide continuous moisturising effects after application so that your skin can remain healthy and hydrated. They have 7 intensive results of Hydration, Resilience, Brightening, Wrinkle diminishing, Soothing, Rearranging skin texture, and Anti-oxidation.

How long to use:
15-20 minutes.

Ingredients: (in Korean but the key ones are)
Snail Mucin (Chondrotin Sulfate), Saccharomyces Ferment Filtrate, Albutin, Adenosine, Imperata Cylindrica Root Extract, Viscum Album (Mistletoe) Leaf Extract , Grapefruit extract and Rosemary Leaf Extract. It also contains rhEGF, which helps skin firming.

My Thoughts:

This mask is one of the MaskGenie‘s favorites. It is her go-to for breakouts or that time of the month as it is very soothing and lessens redness and irritations.

It wasn’t one of my favorites I’m afraid. I know a lot of people rate this one but it really did nothing for me. I will however try again with the other three that I have and will update if my opinion changes.  My thoughts from the previous review:

Sheet masks are all pretty similar. It is rare to find either a really terrible or a really amazing one. This was one of the good but not amazing ones. The fit was a bit off (after all everyone’s face shape is different). There were huge gaps at either side of the nose and the mask was incredibly wide on me with excess folds at the cheeks (I don’t have a narrow face!).

The mask did not smell of much and had a decent amount of essence soaked into it. I invariably always fall asleep when I have a sheet mask on and I did when I tried this out, when I woke up some hours later it was bone dry and even the essence that is usually left in the pouch (there always seems to be plenty with a lot of brands) was non existent.
The mask left my skin feeling comfortable and clear but it was not luxurious or special in any way. I did compare it unfavourably with the Benton Snail Bee Mask, which has a similar function.

I probably wouldn’t go out of my way to buy this mask but would happily use it if it came in a set or subscription.

6/10

These can be bought at BNK for $5.40 for 3 with free shipping (£3.50).

 

MASK NO 4: Sister Diary Rose Hyaluronic Mask or Apple Polyphenol Platinum Mask (Taiwan / Japan)

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I got the Apple one ….thank f….

(NB: my abject hatred of strong floral scents, most especially Rose is well known!)

Description:

Pore tightening – Using Europe rare species of apple – Spatlauber Apple effectively tighten skin, regenerate skin pores, hydrate skin and lock in skin moisture. Through latest micro molecule technology, essence particles is now small enough to penetrate deep into skin most inner layer, brings you incredible silky smooth skin.
Oil Controlling – Platinum helps to renew dead cell, effectively control skin oil secretion. Enhance skin tightening and hydrating effect, which improve skin clarity and promote youthful skin. Natural hydrating factors help skin to absorb the nutrition, penetrate deep inside the skin, and prevent skin dryness.

How long to use:
15-25 minutes.

Ingredients:
Water, Trimethylolpropane Triethylhexanoate, Glycerin, Cetearyl Alcohol, Ceteareth 20,  Glyceryl Stearate, Peg 100 Stearate, Steareth 2, Dimethicone, Ceteth 24, Choleth 24, Phospholipid, Propylene Glycol, Disodium Edta, Propylene Glycol, Hydroxyethyl Urea, Hamamelis Virginiana Extract, Cucumis Stivus Fruit Extract, Applephenon, 1, 3butylene Glycol, Glycerin, Peg 120 Jojoba Esters, Aloe Vera Extract, Avena Sativa (Oat) Kernel Extract, Palmitoly Tripeptide-3, Acetyl Hexapeptide-3, Xanthan Gum, Dipotassium Glycyrrhizate, Methylisothiazolinone/Iodopropyl Butylcarbamate, Peg-40 Hydrogenated Castor Oil, Sodium Hyaluronate, Perfume, Platinum.

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My Thoughts:

I believe that these are in some way associated with the better known My Beauty Diary brand. They are supposed to be made to a special formula developed by a factory in Japan, that apparently adheres to the face better. The intended Rose variant ran out and some people will have got this Apple version instead. I am pleased with this situation 🙂

I have to say that I really loved this mask!! It had a gorgeous sweet apple scent (very slightly floral, not too strong) and the mask itself really felt like it hugged my face.

images(source)

…..but in a good way!

The mask was cooling and really refreshing. I fell asleep and when I woke up my face felt smooth, moisturised and my skin looked refined, bright and clear. It didn’t feel sticky like some masks can. There was still a lot of essence left in the pack, which I patted in for added nourishment.
This mask does contain alcohol, so may be best to avoid this one if you have dry, reactive skin or are at all sensitive to it.

I have a My Beauty Diary Apple Polyphenol mask coming in my long awaited Beauteque order (less said about that the better at the moment but I will be doing a post at some point) so I will be able to compare.

I would definitely buy this mask again and I wish that it was more widely available.

8.5/10

I could only find this mask in a few places and none of the ones that I had used before. It is available for S$1.29 (about 65p and about £2.20 with shipping) on Qoo10, and also on various Malaysian and Hong Kong based sites.

MASK No 5: NextBeau Aqua Collagen Piggy Mask or EGF Collagen Piggy Mask (Korea)

DSCN0838

Aww!!

This was again a choice of two masks from the same range. I got the EGF Pore Tightening version.

Description:

Provides moisture and nutrition to the skin by containing E.G.F, which promotes elasticity, Helps to keeps the skin moist. It is a essence pack that keep the skin vibrant and sleek.

How long to use:
20~30 minutes.

Ingredients:
Water, Glycerin, Propylene Glycol, Hyaluronic Acid, Betaine, Panthenol, Hydrolyzed Collagen (1.000 ppm), Allantoin, Carbomer, Triethanolamine, Hamamelis Virginiana (Witch Hazel) Extract, Methylparaben, Disodium EDTA, Polysorbate 20, Human Oligopeoptide-1 (60mg), Fragrance.

My Thoughts:

MaskGenie used the Aqua (Moisturising) version of this mask and thought it was pretty good for the price as an everyday mask.

Jan Nextbeau(source)

I think there are much better ones out there at a similar price point that produce superior results and are more satisfying to use. I honestly don’t remember that much about this mask other than it wasn’t a particularly good fit with the nose and mouth holes being too big and it had no discernible effect on my skin or pores. Hyaluronic Acid is fairly high up on the ingredients list, which implies a high level of moisturisation but it was not particularly noticeable to me.

Would I buy this mask? nope (I would of course use it if I got it elsewhere).

5/10

If you want to prove me wrong :),  this mask is available in the following places: Ebay ($2.79 / £1.88) or Rubyruby76 on Ebay ($14.03 / £9.51 for 10); Roserose shop (the same place!) at Qoo10 (S$14.40 / £7.00 for 10 inc shipping).

MASK No 6: Petitfée 98% Collagen & Co Q10 Hydro Gel Essence Eye Patch (Korea)

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Description:

Collagen and Co Q10 Hydrogel Essence Eye and spot patch infused with extracts of natural flower plants. Our products carry these plant essences directly to the skin to encourage health and reveal true and lasting beauty.  Hydro gel can absorb high amount of water, 98%, hydrating and moisturizing, re-hydrates skin and improves blood circulation.  Collagen is rich in amino acids and Co Q10 is a potent antioxidant and the mix of all these ingredients will help reduce the appearance of fine wrinkles and dark circles around the eyes, leaving the area bright and moisturized. They are to relieve eye fatigue pressure, eliminate eye lines, eye bags, dryness and roughness.

How long to use:
20-30 minutes.

Ingredients: in Korean unfortunately and I couldn’t find an English list.

My Thoughts:

MaskGenie initially did not try these out as she is not a fan of hydrogel masks (I love them!). But has done since the pouch has been sent out as she had one left over. She noted that they look like the yinyang symbol when you take the disc out from the packet! 

Jan Petitfee eye

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When you have opened the packet, you remove the film, and tear the two patches apart along the dotted line. As Genie noted, this patch is pretty dry. In fact, I did wonder whether I got a dud or it had dried out in transit as normally hydrogels are as wet and slippery as normal sheet masks … sometimes even more so. The fact that it is this dry (it feels almost silky rather than moist) caused problems for me with adherence. They are quite large and it was pretty difficult to get them into a comfortable position under my eyes and every time I moved it, it started to slip. I ended up having to lie down and stay very very still.


After the recommended time I really didn’t notice any difference to my under eye area. The area felt bone dry and the slight dark circles I had (I had been up for way too long) were exactly the same. These are apparently pretty expensive but I would say not really worth it. I have tried much better eye Korean patches and I would not buy these.

5/10

If you want to try these out they are available at Qoo10 (S$7.99 / £3.90) or a website I haven’t heard of before called Skincare Genies ($12.99 / £8.80 for 5). They also sell them in a pot (maybe more moist?) for $19.99 / £13.50 (for 60). There is also a ridiculous listing on Ebay for $119.99 for 5 (funnily enough by the same seller as the Qoo10 listing!)

MASK No 7: Etude House Green Tea Nose Pack (Korea)

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Description:

Easy-to-use nose sheets are formulated with green tea additives that purify pores of deep seated dirt and excess sebum. Powerful adhesive clings tightly on skin, binding whiteheads, blackheads and excess sebum ready to be lifted away to keep nose clear and smooth. Green tea extracts not only remove waste materials, blackheads, sebums and dead skin cells on the skin, but also tighten pores and relax skin. Use pore strip 2-3 times per week to minimize pore size and keep pores clear of dirt and debris.

How to use:
1. After cleansing, wet nose with lots of water, remove patch’s transparent film & press smooth side of patch onto center of nose.
2. After 10-15 minutes, once patch dries up, remove patch starting from outer edges.
3. Apply toner to nose after use.

Ingredients:
VP/VA Copolymer, Water, Silica, Dimethicone, Titanium Dioxide, Polysorbate 60, Sorbitan Sesquioleate, Chromium Oxide Greens, Dipotassium Glycyrrhizate, Camellia Sinensis Leaf Extract, Hamamelis Virginiana (Witch Hazel) Leaf Extract, Aloe Barbadensis Leaf Extract, Tocopheryl Acetate, Fragrance.

My Thoughts:

Etude House is a very well known Korean brand. It’s pretty cheap, cheerful and very cute and makes some very good products and some more average ones. I have used many different brands of nose strips over the years, from the classic (and relatively expensive) Bioré to your more bog standard 99p for 6 from the cheap beauty shop (probably Purederm!). They are all much of a muchness but where the ones I have used in the past and the Korean branded ones I have used more recently differ is that the Korean ones all seem to be coloured and scented rather than plain white and smelling of nothing.

171199111(source)

These little lovelies are a muted apple green and smell VERY strongly of something but definitely not green tea! I think it was more of a minty herbal, slightly smoky smell, quite artificial.  The smell continues as it is drying on your nose (close proximity!) unfortunately.

Ok, the results – just ok! I have had better. There was a bit on there but not much. I think part of the problem I have with these coloured nose strips is that it is much more difficult to see the gunk that they extract (too much information??) than on a plain white strip. The Black charcoal one that I have used previously was impossible, especially in the fairly dull light of a British winter. Of course, it could be that my skincare routine and relatively new Clarisonic are rendering this process obsolete? hmm

Anyway, a nose strip is a nose strip. Despite the claims they are never going to purify or tighten your pores. They will however hopefully suck out any lovely blackheads that happen to be lurking (temporarily … they always come back!).

Some tips from my experiences with these things to make the process more successful:

1. Use a mask that opens pores before hand. I recommend the Tony Moly Egg Pore Blackhead Steam Balm or a clay mask that does not also claim to tighten pores. Alternatively, holding a warm wet flannel on the area for a bit before will also help.

2. Really wet that nose area!

3. Press the strip down all over thoroughly.

4. Leave it until it is bone dry.

5. Pull it off slowly but surely. Firm and even is good, like ripping off a plaster.

6. Complete the routine with either a mask which will soothe and calm the area or a splash of cool water and a decent toner.

Would I buy these? No but they weren’t that bad as these things go.

6/10

These are widely available: from Etude House itself ($0.50 / 35p) or from Yes Style (£5.90 for 10). Tester Korea has them for 500 Won (30p).

MASK No 8: Lebelage Natural Essence Egg Mask (Korea)

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Description:

– Containing egg yolk extracts helps skin keep fresh. Egg tightens skin and provides nutrition.

– preserve moisturising and nourishment skin and help to manage a healthy, energetic and clean skin.

– this is an effect of enhancing the skin’s elasticity and moisture.

How long to use:
20-25 minutes.

Ingredients:
Purified Water, Glycerin, Butylene Glycol, Sodium Hyaluronate, Aloe Barbadensis Leaf Juice, Xanthan Gum, Calendula Officinalis Flower Water, Chamomilla Recutita (Matricaria) Flower Water, Rosa Damascena Flower Water, Malva Sylvestris (Mallow) Extract, Mentha Piperita (Peppermint) Leaf Extract, Veronica Officinalis Extract, Melissa Officinalis (Lemon Balm) Leaf Extract, Achillea Millefolium (Yarrow) Extract, Portulaca Oleracea Extract, Egg Yolk Extract, Panthenol, Beta-Glucan, Disodium EDTA, Tocopheryl Acetate (Vitamin E), Phenoxythanol, Methylparaben, Polysorbate 80, Fragrance.

9a53ca55f02a201f0a0377e03f6c0ce8(source)

Yeah, couldn’t resist …. at least it isn’t another bunny 🙂 ♥

My Thoughts:

I had high hopes for this mask, knowing that eggs have been used in beauty for thousands of years. The All-China Women’s Federation tells of Zhang Lihua, a renowned beauty who lived around 600 B.C. and used a facial cream made from egg white and powdered vermilion. There isn’t much actual scientific evidence out there to back up the many claims and home remedies around but it has been shown that egg whites applied to the face and neck will tighten the skin, providing an instant temporary face lift.

This was another mask that I don’t really remember much about. The fit wasn’t good, with the eye and mouth holes being a bit too big so that I had to do a lot of adjusting before it sat right. The scent was slightly floral and a little bit ‘off’.  It reminded me somewhat of going into a hotel room on holiday for the first time (very specific I know!) – I presume because the floral fragrance smells a bit like a room cleaner / air freshener.
There was no noticeable results. My skin felt a bit sticky afterwards but that was about it.  Nope, I wouldn’t go for this one.

5/10

This mask has been available on Ebay but there are no current sales.

MASK No 9: Dermal Syn-ake Collagen Essence Mask or Collagen Essence Mask or Charcoal Collagen Essence Mask (Korea)

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I got the Syn-ake version.

Description:

1. It is a simple sheet type essence mask offering your skin direct nutrition, and after using it is possible for you to go out without washing your face.

2, Compared to other masks you can feel the difference immediately when using this mask only once and it includes a high quality mask sheet that sticks to your face very well.

3. It contains minute peptide ingredient “Syn-ake” (2.5 ppm) which is officially authorized by the Swiss Technology Award. The “Syn-ake” is similar with a real Snake venom and it spreads to your skin fast and keeps your skin smooth and elastic while preventing skin muscular from contraction.

4. Vitamin E and Hydrolysed Collagen (0.02%) – it provides your tired skin nutrition and makes your skin healthy and bright.

5. When you put mask sheet on your face, it makes you feel cool and keeps your tired skin elastic.

How Long to use:
15-20 minutes

Ingredients:
Water, Glycerin, Butylene Glycol, Dipeptide Diaminobutyroyl Benzylamide Diacetate, Sodium Hyaluronate, Hydrolyzed Collagen, Aloe Barbadensis Leaf Juice, Portulaca Oleracea Extract, Beta-Glucan, Panthenol, Tocopheryl Acetate, Polysorbate 80, Disodium EDTA, Xanthan Gum, Methylparaben, Phenoxyethanol, Fragrance.

My Thoughts:

‘It makes you feel cool ‘ …. ha, no. I don’t think that a sheet mask can ever do that!

I do of course realise that they mean cool, as in, cooled down. Just being facetious as usual. This mask makes a lot of promises and as I understand it, you are never going to see an immediate result from using syn-ake as it is meant to be a cumulative thing. So with that in mind, and not expecting miracles, this mask was ok.

The sheet itself was a decent thickness and there was plenty of the essence. There was no distinctive smell and this was one of the masks which has eye flaps, which you can choose either to fold down so it is like a normal mask (and you can see!) or have them up (and not see – obviously this is not a problem for me as I can’t see anyway!).

My skin felt a little bit moisturised but not as nice as my main stand by masks. This mask is good for a daily mask and I would try the others in the range but wouldn’t specially purchase it. I think you would have to use it pretty frequently to see any changes of the botox-lite variety!

6.5/10

This mask is available at Tester Korea for 500 Won (30p!).

MASK No 10: Sasatinnie Soya Milk Mask or Honey Peach Mask (Hong Kong)

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Description:

Suitable for all skin types. Energises and nourishes skin, effectively moisturises and brightens skin tone.

How long to use:
15-20 minutes

Ingredients:
Aqua, Butylene Glycol, Prunus Persica (Peach) Leaf Extract, Niacinamide, Hydroxethyl Urea, Centella Asiatica (Hydrocotyl) Extract, Panax Ginseng (Ginseng) Root Extract, Hydrolyzed Yeast Protein, Triethanolamine, Panthenol, Phenoxyethanol, Lactic Acid, Allantoin, Carbomer, Hydroxyethylcellulose, Hyaluronic Acid, Methylparaben, PEG-40 Hydrogenated Castor Oil, Parfum, Methylisothiazolinone.

My Thoughts:

Sasa is an retail store which is really popular and famous in Hong Kong. Genie wanted to include a mask made by them as it is rare to find a mask made in HK because of the high salaries and standard of living, which make production costs generally higher. I was thinking perhaps Sasa is equivalent to our Boots here? High Street but not necessarily cheap / cheap.

The first thing that you notice about this mask is the smell – it is very strong! I wouldn’t quite describe it as fresh peach. It is more of a concentrated peach juice or a peach jelly sweet perhaps! The mask has plenty of rich, milky, slightly sticky essence and fits pretty well.

This mask really moisturised and hydrated my skin and my face seemed a lot brighter and clearer after use. I found this one relaxing and a pleasure to use.

Yes, I would buy this one!

8/10

This is available directly from the Sasa website at $8.80 (£6) for 10, plus shipping. Also available on Amazon at £21.99 plus £4.99 shipping.

Conclusion

This first pouch from the MaskGenie was a bit hit and miss for me but I do love that about masks. You never know whether they are for you until you try them and it is worth trying some so-so masks to find some that you truly enjoy.  They are generally fairly cheap so it isn’t like buying a £90 serum and finding you don’t like it!

This was a good wide selection of masks, personally chosen by Genie and you can see the process here in her unpouching Youtube video.

I had no bad reactions and I would use all of them again if I was gifted them or got them in a box / pouch. I went ahead and ordered the February Pouch (upcoming post) and the March Pouch (awaiting!).

Out of 9 masks that I have tried I would definitely want to stock up on 3.

Luckily, that may become easier as Genie is working on a MaskGenie website which will sell the pouches, as well as some masks that have been in previous pouches that maybe hard for us to get our hands on without paying a lot of money for shipping. I put in a vote for my favorite 3 from this pouch right now! 🙂

I also hope that some of the masks from the Oriental pouch that I missed out on will be available to buy separately.  In anticipation……

Bunnies lunar new year
The website will make it easier for people to order the pouches as well, as they will no longer need to e-mail or message Genie each month, and can just press the icon on the new website. She will still continue to automatically invoice every month however.

At the moment though the process for ordering is as follows:

There are currently two options for the monthly pouches: US$22 for 10 different masks, US$12 for 5 different masks. That price includes all international shipping (refreshing, I know!)

If you would like to order, please send an e-mail to maskgenie@gmail.com with which set you’d like to order (10set or 5set), and please provide your PayPal address so she can send you an invoice.  All pouches are purchased separately, but if you would like to be invoiced automatically each month, please let them know.

At the moment of posting the April pouch is still available (Spoiler: One of the new My Beauty Diary Black Masks!,  Deadline: 27/03/2015) and there may be some Limited Edition 10 Days In The Wild pouches left (animal masks but be quick!!)

10 days in the wild pouch(source)

I know this post is extremely long (understatement of the year!) so I was wondering what you think – would it be better to post a quick unpouching at the time of receipt and then review the masks as and when?

or perhaps it would be better to split the review into two ‘5 mask’ smaller ones?

Let me know what you would prefer and any ideas, requests, complaints are always welcome (some of those are more welcome than others of course!).

and with that I bid you adieu…..

2nd jeannie gif(source)

NB. All prices and availability correct at time of posting. These opinions are my own, not sponsored, often brutally honest and may include naughty words and gratuitous bunny pictures 🙂